• [ ] Pricing options Inform the user is it subscriptions plans or one-off purchase

  • [ ] Frequency of payments (monthly vs yearly) You may offer an annual option for long term customers that are rewarded with a discount

  • [ ] Pricing features What the user will get if they purchase

  • [ ] Highlighted price as a recommendation Showcase a price that most users purchase, or they will get the best value from. Marketing treatment

  • [ ] Refund or return policy

  • [ ] Free path to sign-up (if the business requires it) Clearly state the length of the trial period before being charged

  • [ ] Security logo for payment processing Show how you process purchases with a credible vendor for legibility